You can stay updated about everything that’s happening at your college or university by subscribing to an alumni newsletter, which contains information about alumni activities, along with upcoming events. With a view to getting the latest alumni news, you can visit your school’s website or blog, where you can get all needed program updates. However, there are a number of dissimilarities between printed and digital newsletters. In order for universities and colleges to make the most out of their respective newsletters, they should consider sending out digital e-newsletters, which today’s readers find more convenient.
Further details regarding alumni events and newsletters include the following:
Alumni newsletters can be powerful marketing tools. In this regard, it’s important to focus on content that will increase your click-to-open rate. For some time now, marketers have created newsletters aimed at building audiences and retaining client loyalty.
A good alumni newsletter should focus on the successful graduates of a particular university or college. This will be the first thing on the mind of an alumnus. Therefore, all content should be created with the target audience in mind.
Alumni events present personal and professional opportunities for both faculty and former students. If you are looking to make some money, you can encourage volunteers and alumni to provide the needed support. Alumni can also attract other attendees by:
- Offering exclusive opportunities
- Fostering a spirit of healthy competition
- Involving family and friends
- Choosing a good venue
There are many things that alumni newsletters should include. For one, they should always focus on reasons for holding alumni events. It is always prudent to plan events that alumni will find both relevant and engaging. With this in mind, be sure to do your best to understand the needs and interests of college alumni.